diff --git a/drivers/media/radio/dsbr100.c b/drivers/media/radio/dsbr100.c
index e0d7485226cd..5de5def9c166 100644
--- a/drivers/media/radio/dsbr100.c
+++ b/drivers/media/radio/dsbr100.c
@@ -713,7 +713,7 @@ static int usb_dsbr100_probe(struct usb_interface *intf,
 	video_set_drvdata(&radio->videodev, radio);
 	retval = video_register_device(&radio->videodev, VFL_TYPE_RADIO, radio_nr);
 	if (retval < 0) {
-		dev_warn(&intf->dev, "Could not register video device\n");
+		dev_err(&intf->dev, "couldn't register video device\n");
 		kfree(radio->transfer_buffer);
 		kfree(radio);
 		return -EIO;